ShopEase — E-Commerce Platform Redesign
Background
ShopEase had a functional Shopify store but was losing customers at checkout. Cart abandonment was at 78%, and mobile conversion was nearly non-existent.
Our Approach
We conducted user testing to identify friction points, redesigned the entire checkout flow, optimized for mobile-first, and implemented trust signals (reviews, security badges).
Results
47%
Conversion increase
62%
Less cart abandonment
3.2x
Mobile revenue